Web Design Sticker Shock: Adobe Muse is the Answer

Web design sticker shock: Adobe Muse is the answer 

By Yetta Blair 

You know your business website needs to be updated.  It looks like something built during the 70’s.  Photos, design and colors are all outdated.  You have added new services and products that aren’t represented on your website and staff members who have moved on are still listed as active employees.  But, after contacting a few web design firms you are stuck in sticker shock.  You want your updated site to be professionally designed, creative, cool and fresh, but do not want to spend an arm and a leg doing it. There is a solution.

Find a design firm that offers web sites developed with Adobe Muse.  

Adobe Muse is a very good option for small businesses, medical groups, churches, non-profits, musicians and more, yet few Louisville design firms are offering this option to their clients. 

Adobe Muse is a graphic designer’s web tool.   It is focused on allowing graphic designers to create websites without having to write any code. This saves time and money without sacrificing creativity, and sites being developed with Muse are fresh and unique looking. 

Many small businesses have past experiences with tools that make Web design simple enough for those who aren’t developers. Disgotech and GoDaddy are two that come to mind. These products put Web design in the hands of the masses, but it has quickly become easy to identify a site that is developed using one of these services and by someone without graphic design skills.  One thing about Adobe Muse that stands out to me is that sites designed with Muse are not immediately obvious. 

I do believe there is a time and place for everything and Adobe Muse is not the best option for all website developments.  Some websites may require a developer to use HTML/CSS.  I get that.  The parameters of the project support this type of development. But, there are some projects where the requirements can be met or exceeded using Muse and at a cost savings to the client.  I see that as just smart business.

Muse is the new cool kid on the block and if you are looking for a professionally designed, high quality website at a reasonable price, consider talking to a firm that offers sites designed in Muse.